How can business intelligence better inform sales, marketing, finance and executives?
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How can business intelligence better inform sales, marketing, finance and executives?

At the heart of BI is the ability to turn raw data into actionable insights. How can these insights be used to help sales, marketing, finance and company executives make better decisions?

Read more

Topics: Job Role - Finance, Job Role - Sales, Strategy, Management and Performance, Job Role - Executive, Job Role - Marketing

Recent posts

How can business intelligence better inform sales, marketing, finance and executives?

At the heart of BI is the ability to turn raw data into actionable insights. How can these insights be used to help sales, marketing, finance and company executives make better decisions?

Read more

Topics: Job Role - Finance, Job Role - Sales, Strategy, Management and Performance, Job Role - Executive, Job Role - Marketing

The great lead debate: quality vs. quantity

quality-vs-quantity-of-leads.jpg

In the consumer world, quantity is often king. But what about B2B sales?

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Topics: Job Role - Sales, Job Role - Marketing

Can business intelligence bring sales and marketing together?

Is it time to call a truce between sales and marketing?

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Topics: Job Role - Sales, Strategy, Management and Performance, Job Role - Marketing

CRM and Business Intelligence: From Data to Decisions

More than a year ago, we addressed the ongoing debate about whether Customer Relationship Management (CRM) or Business Intelligence (BI) is the better analytical solution for your business. 

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Topics: Business Intelligence Basics, ERP - CRM, Job Role - Marketing

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