Usually a small percentage of customers drive the majority of a company’s profits. Upon closer inspection, companies find that customers who generate a lot of cash flow cost more to service per transaction. Unfortunately, many companies aren't using customer value analytics to determine which customers are truly profitable and which are not.
Read moreTopics: Business Intelligence Basics, Job Role - Sales, Job Role - Executive, KPIs
Usually a small percentage of customers drive the majority of a company’s profits. Upon closer inspection, companies find that customers who generate a lot of cash flow cost more to service per transaction. Unfortunately, many companies aren't using customer value analytics to determine which customers are truly profitable and which are not.
Read moreTopics: Business Intelligence Basics, Job Role - Sales, Job Role - Executive, KPIs
In today’s dynamic marketplace, modern CEOs must operate from a new playbook. Resilience and the ability to quickly adapt to mercurial customer demands is the name of the game. Consequently, the modern CEO must have the tools to maintain a competitive advantage.
Read moreTopics: Job Role - Executive, KPIs
