Data in healthcare

Drive healthcare sales results across the board

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Improve patient outcomes. Increase sales.

Data analytics gives medical product and device suppliers a clearer understanding of how healthcare professionals use products. Knowing who the customer is and what they buy helps sales team better target end-user product education and build trust as valuable healthcare partners.

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Phocas has positioned us as a market leader
Midway Dental provides its major accounts with valuable information from Phocas reports.
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How we help the health and scientific industry

New opportunities Determine what product categories make up total sales and overlay across all customers to find new sales opportunities.
Greater visibility Explore top customers in a single view by variables (per region, per sales, per product) that work for your team at any given time.
Mitigated obstacles Set an automatic margin threshold to track activity and proactively follow up with customers.
Customer profitability

Take a bottom-up approach

Understand the true value of a customer by measuring all costs to serve using Phocas’ simple built-in model.

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Strategic selling

Reward sales reps to meet company goals

Change the way you incentivize your sales team from an overall raw target to a strategic model.

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Know the big picture

Understand internal operations of customers and suppliers

Make data usage easier to get your teams on the same page and benefit from shared knowledge and business insights.

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Medtech companies share the love


Using Phocas makes me feel like I am completely in control of what’s going on and the amount of knowledge that I can easily gain with a few clicks is just absolutely phenomenal.

Nicola Harris

Financial analyst, ConvaTec


It helps us drill down to quite detailed levels. We use the data out of Phocas both strategically and tactically to make decisions. It helps our sales team and regional sales managers to make those decisions on the go.

Vinod Devarapalli

Commercial administration manager, ICU Medical


Every morning, I open up Phocas and the widget application allows me to very quickly see how I'm tracking. We've found using Phocas to be very quick and snappy.

Robert Kennedy

Director, C.R.Kennedy & Co

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Understand the past, operate better today, and plan well for the future

Whether you want to get your data organized for your team or you’re looking to combine data analytics capabilities with financial reporting, budgeting, forecasting and planning… We can guide you. Let’s see if we can help.

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