Branches are the front lines of your business, leading the charge when it comes to customer touch points and building customer loyalty. Branch managers, their sales teams and support staff know your customers — many on a first name basis — and are the most qualified to recommend cross-selling opportunities to grow business. The best way to strengthen your front line is to give them access to the data that is relevant to their operations and customers, empowering them to cross-sell well.
Read moreTopics: Industry - Wholesale Distribution, Job Role - Sales, Industry - Retail, cross-selling
