CONSUMER GOODS DATA ANALYSIS

Data-driven insights are the key to staying competitive

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Put sales intelligence at your fingertips

Do a virtual ‘walk-through’ of any store or distribution center and get a good snapshot of sales. See inventory levels, understand trends and spot opportunities. Customize and monitor KPIs to help sell the right products, optimize stock management and deliver in full on time (DIFOT) to ensure full and appealing product placement across all retail channels.

We produce our own high quality reports quickly

All Hairhouse employees make full use of the information gathered across different platforms.

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Finally an easy button for your consumer goods data

 

Easy ways for everyone to get data-driven results

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Automated month-end close, more detail and customized views

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Collaborative budgeting and realistic, accurate forecasting

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Success story

Making decisions about the future is easy with Phocas

 

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“Phocas helps us a lot with our data analytics, it’s fantastic for distributor insights. It helps us with our forecasting as well our historical data and from that, we get to make some pretty quick decisions.”
— Chris Douglas, National Channel Manager at uvex.

ANSWER YOUR PRESSING QUESTIONS

Getting the right information starts with asking the right questions.

What do we want to learn from our data? From understanding what details to review and track on a consistent basis to measuring the right customer, product and sales intelligence, the key to uncovering business insights is asking the right questions. Phocas makes it easy to establish clear metrics and track them through the consumer goods lifecycle, so you can drive business results.

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KEEP DIFOT AFLOAT

You can’t manage what you can’t measure

You might be meeting expectations already. But a deep dive into your data can reveal ways to drive better DIFOT performance and more. Optimizing your stock management means measuring your data to understand what stock you have on hand, as well as the ability to calculate overstock, understock or dead stock.

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PERFECT RETAIL BI

Business data tools built for the consumer goods ecosystem

The right consumer goods data analysis solution will match your industry, systems, people and growth plans. You’ll finally have the data to inform product launches, refine marketing promotions, track sales and identify trends and perform margin analysis.

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How Phocas serves the consumer goods industry

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Empowering sales

Phocas gives sales leaders key dashboards that easily drill down through transactional data to find answers that drive impressive revenue results.

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Preventing stockouts

Track inventory live and mitigate complicated calculations and cumbersome spreadsheets. Make strategic inventory decisions with stock information at your fingertips.

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Proactive selling

Tricky ERP standing between you and the reports you need? Get interactive reports, build high-quality customer presentations and plan around seasonal fluctuations.

Average doesn't move the industry forward, but we do.

  based on customer reviews on
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Phocas

9.3

Customer satisfaction


10

Project success


9.8

Business benefits


10

Recommendation

Qlikview

5.3

Customer satisfaction


6.6

Project success


7.2

Business benefits


5.8

Recommendation

Tableau

4.3

Customer satisfaction


6

Project success


5.3

Business benefits


5

Recommendation

Power BI

6.6

Customer satisfaction


6.8

Project success


5.7

Business benefits


7.3

Recommendation

Looker

7.2

Customer satisfaction


7.6

Project success


8.1

Business benefits


9

Recommendation

BARC’s The BI Survey 19 report

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The consumer goods KPIs to know and measure

Consumer goods businesses are using KPIs and metrics to drive improvements and help them focus their people and resources on what counts. Download the eBook to learn how.

 

Understand the past, operate better today, and plan well for the future

Whether you want to get your data organized for your team or you’re looking to combine business intelligence capabilities with financial reporting, planning and analytics… We can guide you. Let’s see if we can help.