How UBT member, Woodberry is benefiting from Phocas Analytics

Tim, Head of Finance at Woodbury, explains how Phocas has streamlined data analysis and empowered teams across the company. Previously spending hours each week analyzing data in Excel, Tim now enables staff with templates, reports and dashboards, saving time and boosting efficiency. Phocas has aligned marketing and sales by providing shared insights, helping the company focus on key clients and recurring income. "Our sales strategy has become a lot more data-driven," says Tim, highlighting how Phocas uncovered opportunities to expand customer spending.